How to create SEO Friendly Posts Without Losing Your MindHow to create SEO Friendly Posts Without Losing Your Mind

If you are a blogger you know exactly what I mean with today’s title, right?. Any blogger who takes blogging seriously knows how important and how confusing SEO can be. I’ve been there and I’m there. I’ve learned so much this last year about SEO and I’m still learning things every day being a web designer and a blogger of course. One of the biggest struggle is creating SEO friendly posts so Google, bing, yahoo, etc would find our content, isn’t it?

How to create SEO Friendly Posts Without Losing Your Mind

How to create SEO Friendly Posts Without Losing Your Mind #blogging101 #seofriendlypost #seobasics

I need to be honest and clear. I’m not claiming I’m an expert here; I’m just sharing some of my findings, I’ve read so much about SEO, I’ve learned, I’ve tried different things on my own blog and I’ve been trying to understand how search engines work and what they look for when they crawl our sites. In some ways is pure logic, and on others, it’s pure and simple rules, no logic applies!

I’m gonna share with you some basic things that will make your posts more SEO friendly. It won’t replace the importance of your content, creativity, a SEO friendly Theme and your marketing skills but it will help you get more chances to be more accessible for search engines page results.

If you are new to blogging and don’t know yet what is SEO and how it works, I would suggest you to check out this post from MOZ. It’s a great way to start diving into this.

A quick overview:

Search engine optimization (SEO) is “the practice of increasing the quantity and quality of the traffic that you earn through the organic results in search engines,” according to Rand Fishkin. In plain words, it’s a bunch of features you need to have in your posts and site in order to make daddy Google and uncles bing, yahoo, etc to find your site and posts!

You don’t need to sacrifice content to have a good SEO or vice-versa. You can have them both with a little creativity.

When writing your post.

Ok so, you had a great idea and want to share it with the world, right? You wrote it down and it’s a great content. So now what? Hit publish button and promote, right?

Wrong!!!!

Before even thinking about publishing, sit down for a minute and think as a reader. Imagine a situation in which you would be searching for that kind of information. Forget for a second you wrote that content and think about how would you find that content on Google… Oooh that’s the tricky part, isn’t it?

If you found the keywords you would use to find your post, then you have halfway done. But it need to be really, really honest thinking because your keywords will define how people will find you, wrong use of keywords promotes bounce rate because readers will land on your post, will see it’s not the content they are looking for and will leave without even getting to the middle of the post. Bloggers like Curt Tuttle from The Blog Builders, recommend using AdWords to find keywords that are most searched and that’s a grat practice and I have used it but in my opinion we need to find our keyword first, and then look into AdWords because we might instinctively try to adapt our post to the keywords we see popular and it should be the other way around. We should be able to tweak (if needed) the keyword to fit our posts.

Adwords will tell us what keywords are being search the most in detail and also variations that could be used as secondary keywords. You can use lots of keywords but keep in mind that you don’t have to do use them all in the title, it might look awkward and unnatural. You only need to make sure that each of the individual keywords appear somewhere in the post. Curt has a great way to explain how to use AdWords. I’ve also read that sometimes is not so good to go for really popular keywords since it will be a lot of competition and it gets harder to appear in first page of search engines. It’s best to use keywords that are less popular but still get tons of traffic. It’s all about trial and error here and see what fits your niche and needs best.

So, once you have your main keywords for the post, you should choose the word or phrase that defines your post the most and that’s the one you should use following some steps I’ll explain in a bit.

But first I wanted to explain a little the ideal structure for a better SEO post.

 

 Click To Continue Reading. The Crafting Nook


18 Comments on How to create SEO Friendly Posts Without Losing Your Mind

  1. avatar
    August 19, 2015

    This is a great post, Cami and the sooner we get it the better! I have so many photos that I need to fix from old posts that I need to make SEO friendly! Pinning this jewel! Oh, before I forget, should there be hyphens between the words in the image title like {Tropical-fruit-salad}? I thought that was the case, but not necessary for the alt text.

    • avatar
      Camila says:
      August 20, 2015

      Hi Sandra, those hyphens between the words are on urls just because it’s the way system can read them. browsers don’t read spaces so they use hyphens. So you don’t have to use them on Image titles, descriptions or alt text. only for image names that will be urls once uploaded. Did I make any sense? I mean when you replace the DSC_76565.jpg for a better name like tropical-fruit-salad.jpg need the “-“, but titles, alt text and descriptions don’t need it.
      XOXO and thanks for your wonderful visit and glad you found it useful!!!

  2. avatar
    Kirsten says:
    August 13, 2015

    Your tips are so helpful. It is nice to have a clear post that explains every thing. Even though I have been blogging for a year and a half, I still find I am learning new things every day. Pinning this! Thanks!

    • avatar
      Camila says:
      August 14, 2015

      Thanks Kirsten, glad you liked this post. We never stop learning with blogging. There is always something new, or changes or simple there’s more than we think. I’ve been blogging for almost 3 years and I still learn something new every day. And that’s kind of what I love the most about blogging! Thank you so much for your sweet visit happy to have you!
      XOXO

  3. avatar
    Lisa says:
    August 11, 2015

    Cami – I just came across your blog through treasure box tuesday and I love your post. I need to read and reread it! I am a new blogger and this is probably the number one thing I am having a hard time wrapping my head around. Thanks for sharing! Lisa

    • avatar
      Camila says:
      August 12, 2015

      Hi Lisa, I’m glad you found helpful my post. My best advice is to not let people make you feel this is harder than it really is. I know it’s complex but it’s not that hard either. Read it with open mind and always put yourself as a reader and/or a person who is actually doing a search on Google. That’s the best way to find out the best keywords and then let AdWords help! Let me know if there is anything I could help you with!

      XOXO

      • avatar
        Lisa says:
        August 12, 2015

        Thanks Cami! I really am having to step back often and say would I open this post, pin this, etc. That question helps more than anything – so thanks for that reminder 🙂

  4. avatar
    August 11, 2015

    Wow, Cami! What great tips you shared so selflessly! I sure learned a few and realized how much I still don’t know, lol. Thank you! Blessings!

    • avatar
      Camila says:
      August 12, 2015

      Believe me. I still discover new things each day and every time I do I feel like I have still a long way to go. But if I keep waiting that I know all to share my knowledge I might never do it LOL, Internet keeps changing and changing so I wanted to share what I know with you! Glad I could help you even a little bit… that makes this all worth it!

      XOXO

  5. avatar
    Gina says:
    August 11, 2015

    LOVE it – I think SEO plagues all of us. But the more we use it & learn to use it the way it was intended – the better our sites will be. Thanks for putting this out there. There were a few things that I already knew & should have been doing -but have not. I don’t really even know why – but I will now because of your reminder. Also many things I have been doing slightly different – that I will be changing now. Thank you!!! Hugs

    • avatar
      Camila says:
      August 12, 2015

      Hey Gina! hahaha that happens sometimes we get caught up in the writing and creating and forget are leave aside the SEO things. Glad you found this post helpful as your next page feature was for me!!! hahaha.
      XOXO thanks for stopping by and leave some love!

  6. avatar
    August 7, 2015

    Thanks so much Camila as your blog post was really informative and SEO etc lately is really frustrating me! Pinned and shared!

    • avatar
      Camila says:
      August 7, 2015

      Thank you Joanne, I know how frustrating SEO can be, but it seems harder than it actually is! Hope this posts helped in some way!
      XOXO Thanks for the share love!

  7. avatar
    Ama says:
    August 4, 2015

    Useful! Thanks <3

    • avatar
      Camila says:
      August 5, 2015

      Glad to help!!!
      XOXO

  8. avatar
    August 4, 2015

    Great article! Sometimes I get so excited to get my post up that I forget about making it SEO friendly. Thanks for the reminder and the great tips!

    • avatar
      Camila says:
      August 5, 2015

      Thank you Laura, I know the feeling it happens sometimes to me too! But nowadays SEO is so important that we should keep an eye on it!!! Thank so much for stopping by, I’m glad you enjoyed the post!
      XOXO

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